Interview with Fashion Designer Jameil Rowe



Jameil Rowe is a Jamaican born fashion designer and the founder of JetsetLife Apparel. – a lifestyle travel wardrobe brand, including easily packable travel merchandise.


Tell us about yourself and your fashion brand.

My name is Jameil Rowe. I love to travel, swim, watch movies, eat different foods, and spending time with family. The name of my fashion brand is called The JetsetLife Apparel. It was derived from my love of traveling, meeting different people, seeing different cultures and peoples way of life.


When did you first realize you wanted to pursue a career as a designer?

I knew I wanted to be a fashion designer at the age of 17. I loved fashion and clothing so I use to spray paint t-shirts in my dad’s backyard in Jamaica.


JetsetLife Apparel

What is your favorite part about being a designer?

My favorite part of being a designer is people enjoying the finished products that I have designed.


How would you describe your brand aesthetics?

I would describe my brand’s aesthetic as comfort casual.


What has been the biggest challenge you faced in starting your own business?

The biggest challenge I faced was finding the right set of manufactures that understood my philosophy; quality over quantity. I didn’t care for how many pieces it was I wanted my customers have faith in their purchases that they were getting quality and durable products.


What is the biggest lesson that you have learned since you started your company?

The biggest lesson I’ve learned since starting my own company is you’re going to make mistakes along the way but those trials and errors pave the way for great success.


JetsetLife Apparel

What was the biggest rookie mistake you made when just starting out?

The biggest rookie mistake I made starting out was underpricing and undervaluing my products just to make everyone happy.


How have you developed as a fashion designer?

I have developed as a fashion designer by adapting to different styles and trends.


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