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International Artists find their footing with PR Maven Marie “Driven” Theodore

As the face of Playbook Media Group and co-founder of the company, celebrity publicist Marie Theodore is a recognized player on the entertainment scene. She represents what it means to have a pulse on popular culture while also narrowing in on establishing a presence in emerging markets. Marie is known for her role as a liaison for Caribbean talent, from mainstream to niche categories she manages a base of support and operations for her clients through strategic relationship building.

Marie excels in navigating the complex and often competitive aspects of the work, from securing visas to arranging interviews, photoshoots, and red carpet arrivals, she proves time and again how and why she earned her “Driven” moniker. The stages of in-house support span from profile assessment to goal setting and ranges from research to event planning. Her client roster of creative individuals and brands are not limited to music, noted project affiliations include: Remy Ma, Papoose, celebrity stylist Kidear Youmans, Peter Gunz, Wyclef Jean, Jr. Reid, Marion Hall (aka Lady Saw), Sting Jamaica, Mr. Vegas just to name a few.

Marie got her start in New York City working for prominent music, fashion, and lifestyle labels Marc Ecko / G-Unit, VP Records, and Sparkling Nuvo to name a few. After more than a decade of working together on various gigs, she teamed up with long time friend Jean Jones in founding their artist relations business. The company is structured to tailor make brand representation that will most effectively heighten the visibility and reach of their clients. Marie is making moves and there’s nothing stopping this Haitian Queen when she puts her mind to it, watch out world.

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